Editorite?

May 14th, 2007

I can’t help but notice that soooo many mags are highlighting their editors lately. The editors are becoming so much more than editors were, their jobs and lives becoming a bit more mtv altogether. And with the online sites, we have little editors who are blogging constantly, becoming the voice of the mag, spilling the inner workings and making it all seem so, well, I don’t know, sort of junior actually. When I moved to New York three years ago, I was in complete awe of the magazines – I loved the little that I knew and in my head it became glamorous and so aspirational. Like working at Vogue was sooo much better than ever being in Vogue. Now it has changed – working at a mag seems more about maintaining a “realness” the readers will be able to relate to. The editor now seems to be that girl who goes to every event (no matter what it is), who wears h&m and every designer collabo, is thrilled to drink fruity drinks, loves music as long as it isn’t too mainstream – she’s fine. She’s ok. She’s certainly not Anna Wintour. But what is she really and who will she become? She seems almost a teen crush, a teen dream – not the stylish professional I wanted to be in the later part of my college years. She loves people recognizing her (as we all do/would) and always wants to be known as the nice, cool girl. She’s energetic and excited about things. She thinks she’s a better writer than she really is, but she’s still good and getting better by the day. She wants to be excepted in every circle, but also to be the little celebrity among the group. She wants it all – wants to stay young, have a career and a following. And I actually like her, I do, but I’m already growing bored of her – she seems exactly like the next one and the one prior. I hope she grows up and into fashion, becomes somewhat as fashionable and stylish as the industry she wanted to join when she was first an intern. And I hope her magazine realizes that while we like seeing the ‘real girl’ fashion stories, we also love the amazing editorials, locations, models, the couture. We want to be inspired and sometimes we need more than the average editor to do that…please don’t push for these girl to be the next “it.” Let it be natural and let them evolve.

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